What results should you expect from social media marketing or management?
1. Positioning yourself and your practice as an expert in your field. In 2022 it seems like a no-brainer to have your business on social media. But what most business owners don’t fully understand, is that the image they put across is their BRAND and REPUTATION. As a dentist, or practice owner, you have a […]
FACEBOOK VS INSTAGRAM for your dental practice or personal brand?
Facebook and Instagram are arguably the most suitable platforms for a dentist/ dental office to appear. This is where your prospective patients would search your practice up, to know more and gain confidence in their choice to book an appointment from the image or personality you put across these profiles. These platforms could also be […]
How to build a Personal brand as a Dentist 101
Featuring an interview with Dr. Isaac Shuster What’s the difference between dental marketing and a dentist’s personal branding? Your brand is made up of your identity, your message, and the emotional bond between you and your patients. So your brand identity is the “why” behind why patients pick one dentist over another, meanwhile, marketing is […]
Becoming a Successful Dental Speaker: Expert Tips and Strategies.
Explore the key points to consider before becoming a dental speaker Are you a dentist? You might have reached the point in your career where you think your true calling is to share the knowledge you have gained over the years. Don’t worry, you are not alone. Many dental experts feel the same way. Through […]